How a Japanese-style crêpe chain replaced a slow, custom-order counter with self-serve kiosks and a connected kitchen.
T-Swirl Crêpe built its reputation on made-to-order Japanese-style crêpes, each one highly customizable and built to a guest's exact taste. But that flexibility turned the counter into a bottleneck — staff spent more time taking complex orders than actually making food, and lines grew long during peak hours.
The team needed a way to speed up ordering without losing the customization guests love — the very thing that set the brand apart.
Snackpass self-serve kiosks let guests build their exact crêpe at their own pace, with guided modifiers and smart upsells walking them through every choice. Meanwhile, every order flowed straight to a kitchen display system, so the team could start cooking the moment a ticket was placed.
The custom-branded mobile app added order-ahead for pickup, letting regulars skip the line entirely and smoothing out rush-hour demand across every location.
The kiosks cut average order time by 40% and lifted average ticket size 27% through guided upsells, letting staff focus on the griddle instead of the register. Nine locations are now live on Snackpass.
The kiosks completely changed our counter. Guests take their time customizing, orders come out right, and our team can finally focus on making great crêpes instead of taking orders.